After Nine Inch Nails, Radiohead and other musicians have utilized the power of the web to promote and sell their music along comes REM with their latest album Accelerate. REM is making their 14th album available through audio streaming at a social music discovery service iLike.
To promote the release of REM’s album on its online music service, iLike will be holding a Worldwide Listening Party beginning March 24 and will be running through March 26, which is a full 6 days before the album will be release in North America on April 1, 2008.
The best-selling band will be recording an exclusive video message to introduce and promote their new album. The message will be distributed as well through iLike’s music service. REM band lead singer Michael Stipe said that the planned album release via web audio streaming is the bands way of keeping with the spirit and immediacy of their new album.
“We wanted to do something superfast and super real. Music, art, and pop culture are about right now, and nothing else matters. Accelerate is our turbo-charged response to the times we live in,” said Stipe.
The WorldWide Listening Party and REM’s video message will be made available on iLike’s website, as well as a sidebar desktop plugin on iTunes and Windows Media Player. Also to attempt in reaching a wider audience, these will also be available on various social networking sites such as Facebook, Bebo, hi5 and iphone as part of the iLike application.
To listen to REM’s Accelerate and watch the band’s exclusive video message, please visit: REM on iLike.
Read [Business Wire]
Keep up with the latest gadget goodness! - Subscribe to our feed →
Tags: ipod, toys, home theater, hi fi
